Searching for tickets just got a whole lot easier, all thanks to our partnership with Snapchat. Fans can now discover tickets to their favourite artists through Snapchat!
Music fans can now find their favourite shows via ‘Ticketmatcher’ Mini. This is where they will be matched with upcoming shows based on their favourite music genres. From there, they can browse events by swiping left or right, saving what they like. They also have the power to invite friends to the show by sending a chat or a Snap.
Fans can also open the Snap Map – Snapchat’s first-ever partnered Map Layer – and find upcoming events nearby in cities throughout the world.
With this Mini and Map Layer, Snapchatters can browse Ticketmaster’s complete catalog of shows. They can view everything from comedy to sports, concerts from today’s big stars or indie shows.
“Ticketmaster builds partnerships and product solutions that put our clients’ live events in front of the most engaged, likely ticket buyers,” says Dan Armstrong, EVP of Distributed Commerce at Ticketmaster.
“Working with Snap enables us to deeply engage a new generation of event goers. Discovering a cool show on your Snap Map, and sharing it with your friends via the Ticketmatcher Mini, provides a whole new way for us to help artists, teams and venues connect with this important demographic. Live events are inherently social and with this partnership we are able to incorporate social connectivity from the very beginning of event discovery to purchase through the experience at the show or game.”
Check out a video explaining to fans how they can now discover tickets to their favourite artists through Snapchat:
To learn more about Ticketmaster, reach out to your Ticketmaster Music representative or contact us.
